Privacy Policy

Effective Date: July 13, 2024

At LittleBabyBear.com, the privacy of our users is of utmost importance to us. We recognize that parenting is a highly personal life event, and we take extra precautions to ensure our users’ data is protected. We understand that privacy matters, and we limit the amount of personal information we collect to what is necessary to provide our users with the best possible experience on LittleBabyBear.com.

This Privacy Policy describes the data protection practices of LittleBabyBear.com (“we,” “us,” or “our”). This Privacy Policy applies to the website and mobile application operated by LittleBabyBear.com.

The Information We Collect and How We Use It

We obtain information about you through the means discussed below when you use our services. The information we collect and the purposes for which we use it will depend on the specific services you use and how you interact with LittleBabyBear.com.

Information We Collect from You Directly

Contact and Account Registration Information:

  • First name, last name, email address, password, and email preferences.
  • If you choose to provide it, we will collect your street address, ZIP code, city, and state of residence.

Purposes of Use:

  • Provide the platform services.
  • Communicate with you (e.g., to send you helpful information about parenting based on your interests).
  • Personalize your experience.
  • Secure our services and users.
  • Fraud prevention and legal purposes.

Status Information:

  • We will collect the stage of parenthood for you (e.g., expecting a baby, new parent).

Purposes of Use:

  • Provide the platform services.
  • Communicate with you.
  • Personalize your experience (e.g., content and product recommendations).

Information About Your Baby:

  • If your baby is on the way, we will collect the baby’s due date.
  • If you are already a parent, we will collect the baby’s birth date.
  • Optionally, we may collect the baby’s gender, baby’s name, and the number of children you have.

Purposes of Use:

  • Provide the platform services.
  • Personalize your experience.

Information About Your Significant Other:

  • First name, last name, email address, account username, password, and email preferences.
  • Optionally, postal address, ZIP code, city, and state of residence.

Purposes of Use:

  • Provide the platform services.
  • Communicate with you.
  • Personalize your experience.
  • Secure our services and users.
  • Legal purposes.

User-Generated Content:

  • Photos, videos, audio, and information you upload in the public forums, message boards, or other features of LittleBabyBear.com.
  • Feedback you provide about our services.

Purposes of Use:

  • Provide the platform services.
  • Communicate with you.
  • Personalize your experience.
  • Legal purposes.
  • Improve our services.

Customer Service Information:

  • Questions and messages you address to us directly through online forms, email, social media, phone, or post, and summaries or voice recordings of your interactions with customer care.

Purposes of Use:

  • Communicate with you.
  • Provide the platform services.
  • Secure our services and users.
  • Fraud prevention and legal purposes.

Research, Survey, or Sweepstakes Information:

  • Information needed for you to participate in surveys or sweepstakes, and to fulfill your prize.
  • Consent-based sharing of your picture and first name and last name initials as the winner of an event.

Purposes of Use:

  • Communicate with you.
  • Manage the contest and fulfill the prize.
  • Secure our services and users.
  • Legal purposes.

Information We Collect Automatically

Device Information and Identifiers:

  • IP address, browser type and language, operating system, platform type, device type, software and hardware attributes, and unique device, advertising, and app identifiers.

Purposes of Use:

  • Provide the platform services.
  • Personalize your experience.
  • Secure our services and users.
  • Fraud prevention and legal purposes.
  • Third-party product advertising.

Connection and Usage Data:

  • Information about files you download, domain names, landing pages, browsing activity, content or ads viewed and clicked, dates and times of access, pages viewed, forms you complete or partially complete, search terms, uploads or downloads, email interactions, access times, error logs, and other similar information.

Purposes of Use:

  • Provide the platform services.
  • Personalize your experience.
  • Secure our services and users.
  • Fraud prevention and legal purposes.

Geolocation:

  • City, state, country, and ZIP code associated with your IP address. We do not collect your precise location.

Purposes of Use:

  • Provide the platform services.
  • Personalize your experience.
  • Secure our services and users.
  • Fraud prevention and legal purposes.

How We Share and Disclose Your Information

LittleBabyBear.com will share the information collected from and about you for various business purposes.

Third Parties with Which We Share Information and Why:

Service Providers:

  • We contract third parties to support our business (e.g., marketing, data analysis, technical support).
  • These providers will have access to your information as necessary to perform services for us.

Third Party Partners for Marketing Purposes:

  • We share information only with selected partners related to our services on LittleBabyBear.com.

Third Parties for Legal Purposes:

  • We share information if legally obligated or to protect users’ and our rights and interests.

Third Parties in a Business Transaction:

  • We may disclose information in connection with a corporate transaction.

Third-Party Online Advertisers and Ad Networks:

  • We integrate third-party advertising technologies for relevant content and ads.

Your Choices and Rights

You have certain rights regarding your information, including:

  • Update or correct your information.
  • Delete your information.
  • Opt-out of marketing communications.

Children’s Privacy

Our services are not intended for children under 13. If we become aware of collecting personal information from children under 13 without valid parental consent, we will anonymize it as soon as possible.

How We Protect Your Information

We take industry-standard security measures to protect your information. However, no transmission or storage method is absolutely secure. You acknowledge that any transmission is at your own risk.

Retention of Your Information

We retain your personal information for as long as necessary to provide services and comply with legal obligations.

Disclaimer

The content provided on LittleBabyBear.com is for informational purposes only. We do not take responsibility for any harm caused by the use of the information provided on our website. Always seek the advice of a qualified professional for any concerns you may have regarding your parenting or health decisions.

Changes to Our Privacy Policy

We reserve the right to amend this Privacy Policy to reflect changes in the law, our data collection and use practices, the features of our services, or advances in technology. By continuing to use our services, you confirm that you have read and understood the latest version of this Privacy Policy.

Contact Information

For questions or comments regarding our privacy practices, you can contact us at support@littlebabybear.com.